The year is almost coming to an end and as we wrap things up, it’s just right that we pay homage to the fashion gods and also to some of our favorite celebrities who made waves and broke the internet with their jaw-dropping appearances and unapologetic fashion statements throughout 2019.
In what hasn’t really come as a surprise, global fashion search platform Lyst has named the Duchess of Sussex, Meghan Markle, as the most powerful dresser of 2019 dethroning Kylie Jenner.
Though Markle has had quite a not-so-comfortable year, she hasn’t allowed the negativity and unwarranted pressure get in the way of her dressing as she has, on several occasions, absolutely nailed it during her public appearances.
According to Lyst, Markle’s outfits sparked a 216% average increase in searches for attires that were similar.
“After she wore five different shirt dresses on the Royal Tour of South Africa, searches for the category grew 45 percent over a month,” Lyst added. “The Club Monaco dress sold out in less than 24 hours, following a 570 percent spike in searches and wearing a J Crew shirt saw a 102 percent increase in searches for the brand.”
In what has been an evolution in the fashion industry these past few years, Lyst also revealed that the movements that trended over the year were inclusivity and sustainability. It reported a 52% increase in search for the terms “genderless” and “gender-neutral.”
“Sustainable denim and sneakers were the most wanted product categories. A number of brands launched meaningful sustainability initiatives this year, from paying closer attention to the materials used in their collections, to launching donation programmes and investing in re-commerce,” Lyst added.
Check out the other notable celebrities who made the list below:
Zendaya (3rd position)
Cardi B (5th position)
Lizzo (8th position)
Billy Porter (10th position)
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