Back in 1941 activists had not organized campaigns to get cartoons pulled from theaters, and they made no effort to target Scrub Me Mama then. By the fall of 1948, however, World War II came and went, and in that time civil rights groups began decrying films that grossly stereotyped African Americans as giving propaganda to the enemy.
After the war, organizations like the National Association for the Advancement of Colored People (NAACP) argued that such films were harmful for children; the NAACP’s later work in the Brown v. Board case showed how stereotypes became ingrained in children at very young ages. Meanwhile, animation producers met with some activists as early as 1944 and agreed to tone down the content. So, in 1948, a reissue of a broad-humored cartoon from before the war stuck out among civil rights groups like a sore thumb.
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