Coca-Cola
James first signed a deal with Coca-Cola reportedly worth more than $100 million when he was only 18 years old. However, the Los Angeles Lakers star is expected to leave Coca-Cola and join PepsiCo, A.J. Perez, and Michael McCarthy of Front Office Sports.
“Perez and McCarthy noted James is expected to become “the face of Mountain Dew’s Energy’” drink, and it “may also include integration” with the Blaze Pizza chain that James has an ownership stake in,” the Bleacher Report noted.
The partnership between the two lasted for 18 years.