Cardi B has hit back at critics who raised questions about her finances after she partnered with the affordable fashion brand Shein for a sponsored social media deal. The 32-year-old rapper faced trolling and questions about whether she was still earning significantly from her music career.
“Girl, you wear Hermes and Chanel, not Shein,” commented one, while another wrote, “This is so embarrassing, Shein promo.”
Angered by the rumors, she stated on social media that she spends $3 million a month. She also shared a text message exchange showing she had turned down a $65 million offer to go on tour, according to Daily Mail.
“People are saying I’m surviving off Shein deals and brand deals,” she said on X Spaces. “I want to let y’all know I could wake up tomorrow, sign a contract, and have half of $65 million – or half of $70 million – in my account.”
Cardi revealed the details of the lucrative tour offer she declined. The deal included earnings of $1.1 million per tour date, $1.5 million for festival shows, and a total of $65 million for the entire tour.
She opted to turn down the offer, believing she could earn even more by timing the tour with the release of her long-awaited sophomore album, expected next year.
“I’m not taking tour deals until I announce my album because once I do, I know those offers will go up. You have to move smart. You can’t act hungry when you’re not,” she said.
She posted receipts showing she spent $200,000 on jewelry from Eliantte & Co., $120,000 with Benny the Jeweler, and $65,000 on luxury items from Adore the Couture.
Her music career status has been questioned due to the repeated delays of her sophomore album, initially expected in 2022 and now set for release in 2025.
Her last solo single, “Enough (Miami),” briefly reached the top 10 on the Hot 100 before declining.
In 2023, she collaborated again with Megan Thee Stallion on “Bongos,” which failed to break the top 10.
Her last major solo hit was “Up,” which topped the charts in 2021.
Despite recent chart struggles, Cardi remains a sought-after figure for endorsement deals. She has worked on lucrative endorsement deals with brands like McDonald’s, Marc Jacobs, and Nyx Cosmetics over the past 18 months.
She also launched her own alcohol-infused whipped cream line called Whipshots. In an April post on X, Cardi revealed that she now earns up to $5 million per endorsement deal.
“Right now I get brand deals for over $5 million for a campaign… I got social media famous in 2014… my first brand deal from Fashion Nova was in 2016 and $200 a post,” she posted.
