The retail and manufacturing sectors still offer hope to recent grads. Philippe Sibelly/African Lens
Sales and Marketing
Buying and selling, popularly referred to as “business” in general, is another very common route for the recent graduate. Although it is rare for a recent graduate to have enough capital to establish proper trading ventures, a number of graduates seek financial help from friends and family to set up businesses.
For those lacking access to sufficient capital, various manufacturing outlets constantly employ graduates who are willing to market their products for them on negotiated wage rates or salaries. Other forms of marketing include affiliate marketing and network Marketing.
Affiliate marketing is the process of earning a commission by promoting other people’s (or company’s) products, thus, earning a piece of the profit for each sale made. Affiliate marketing is usually online. Network marketing on the other hand, is a method of marketing that utilizes independent representatives to reach potential customers. The organization compensates participants primarily for recruiting others rather than for selling the company’s products or services, so even if one is not comfortable with the idea of selling products, encouraging others to do so would just do the trick.
