Ghanaian-based Dziffa.com officially launches on August 6th as an online market that connects consumers looking for authentic products from West Africa with manufacturers based in Ghana.
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The launch will take place at New York’s Segal Theatre Center at 6 p.m. and will include a presentation by the Ghana mission to the United Nations, partnership opportunities with Dziffa, a products and art exhibition as well as the auctioning off of selected items.
In addition to the Ghanaian mission to the UN, various N.Y. Ghanaian churches and organizations are sponsors of the launch.
Watch a video about the Dziffa launch event here:
Dziffa is an online market that works to decrease Ghana’s dependence on imports by promoting domestic and global consumption of locally manufactured products. We seek to replace the current imported goods on the market with affordable locally manufactured products to encourage Ghanaians to buy locally made products instead of imported goods.
We work with the best manufacturers in Ghana to bring global consumers the best products the country has to offer. By increasing global purchase of finished goods from Ghana, we equip small businesses in Ghana with the resources to expand and transform the nation’s current import-dependent status to a production driven one.
We strongly believe that if Ghanaians and Africans in the Diaspora purchase quality made-in-Ghana products, our local manufacturers will be equipped with the financial resources to grow, innovate, and train some of our nations unemployed youth.
Most importantly, global consumers will have direct access to our manufacturers and be certain that each purchase they make is sourced directly from a local manufacturer.