Rick Ross has officially entered the world of dentistry, teaming up with renowned cosmetic dentist Dr. Mario Montoya to open his first dental practice in Atlanta.
The hip-hop mogul shared the exciting news on Instagram, posting photos from the launch and reflecting on the journey that led to this moment.
“We did it @drmariomontoya! We began discussing this plan three years ago in Cali, Colombia, and now we’ve opened our first dentist office in the U.S.!!” Ross wrote. “Everyone reading this, COME GET YOUR ‘BILLION DOLLAR SMILE’ in Sandy Springs ATLANTA now. Grateful for the opportunity to play a part in this ICONIC MOVE! Invest in your smile this year.”
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Dr. Montoya also shared his excitement, adding, “My patient, then my friend, then my partner—it’s incredible how things come together. The best for the best.”
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Smiles by Mario Montoya, specializes in cosmetic dentistry, offering services such as porcelain veneers, which are priced at $1,250 each.
Dr. Montoya has built an impressive client roster that includes French Montana, Safaree, Moneybagg Yo, and Ross himself. His career began in Latin America, where he worked with Puerto Rican urban artists before expanding to high-profile clients like T-Pain, Rich the Kid, and 6ix9ine.
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Ross, 49, is no stranger to the business world. He has built a reputation beyond music as the owner of around 30 Wingstop franchises, making his mark in the fast-food industry.
In 2023, Ross made headlines when he jokingly offered former CNN anchor Don Lemon a job at Wingstop after his firing, saying, “For some reason, I believe you know what you’re doing with the lemon pepper wings. So man, just send over your résumé.”
Now, with his latest venture in dentistry, Ross is proving once again that his empire is only getting bigger.
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