“I am always obsessed with identifying the gap in our day-to-day lives,” says 29-year-old computer programmer Samrawit Fikru who has created Hybrid Design, a company in Ethiopia behind the most popular taxi app in the country, RIDE.
Hybrid Design Plc. is a software and applications developing company which Fikru started with a capital of less than US$ 2,000 and over 90 percent of her staff are women.
More about this
Fikru was once a developer with a software developing company where she experienced transport difficulties which ultimately informed her idea of RIDE. Click to read more.