Splendeur- Take to the stage and shine
Welcome to Vlisco’s new collection ‘Splendeur’ – layer after layer of opulence, grandeur and feminine drama. With Vlisco’s new season’s fabric collection, women can become a vision of sophistication and pure splendour.
The Splendeur Campaign. This season Vlisco speaks to every woman who wants to dress like a glamorous movie star. Whether she’s going to a ball, a party or just a romantic dinner, she will dazzle in the limelight. ‘Splendeur’ gives women the freedom to create an outfit that says so much about their glamorous spirit – encouraging them to make a dramatic entrance.
Embellished fashion inspiration. Extravagant embellishment is the spark for so many of Vlisco’s sartorial fashion inspirations this season. There are little sequins, pearlescent beads and hand-sculpted jewellery, created by cutting out the ornamental forms in their fabrics – all of which enhance, empower and compliment the fabrics.
Colour couture. The rich colours and bohemian nature of the Art Deco era was a key inspiration for Vlisco’s colour house this season, together with the fascinating properties of velvet and opulent jewels. The richness, confidence and beauty of each have been skilfully distilled into every design.
Collaboration with Lanre da Silva. As a famous fashion designer in Nigeria and beyond, Lanre’s style is rich in femininity and she uses a multitude of embellishments –the perfect match for this season’s ’Splendeur’ concept. It’s why Vlisco invited her to craft a glamorous garment for the campaign from their shimmering gold Limited Edition fabric. She also designed an unforgettable festive dress that people can win.
Vlisco embellishments for free. With two fabrics of six yards, one of Limited Edition, clients will receive two Vlisco embellishments for free. Each one is beautifully hand-crafted by Vlisco and is an interpretation of the ornaments found in their fabrics – these embellishments can be used on a garment for added ‘Splendeur’ and grace. But that’s not all, the lucky woman with the winning scratch card (exclusively in Vlisco Boutiques, on www.vlisco.com/shop and participating points of sale from 18th November) will win the dress designed by Lanre da Silva and have it tailor-made for a perfect fit.
2 and 4 yard fabrics. These shorter lengths make it really easy for women to mix and match fabrics to create truly individual fashion statements. They’re available in 2 yards, 4 yards and pre-packs and can only be purchased from Vlisco Boutiques and at www.vlisco.com/shop.
A history worthy of remembrance. Since 1846, Vlisco has created striking textiles influencing the fashion landscape in West and Central Africa. These fabrics reflect true Dutch craftsmanship and are still known as ‘Hollandais’, from the French word for ‘Dutch’. In fact, Vlisco is the only brand creating authentic Dutch Wax fabrics recognised by their eye-catching design, vibrant colours and unique wax craquelé.
