How college dropout Druski turned his funny internet skits into a media empire with $10M in earnings

Abu Mubarik September 28, 2023
Photo: Instagram/Druski

Meet Drew Desbordes (Druski); he is a comedian who has managed to capture the attention and respect of audiences like no other. Known for his humorous skits, he has not only endeared himself to multiple hearts but has also left an imprint on the entertainment industry.

He has successfully turned his funny side into a media empire. According to Forbes, he has been the opener for several concerts by musicians like J. Cole and Lil Baby. Druski also doubles as an actor and has acted in TV series like “House Party” and “Praise This,” and went on his own sold-out comedy tour “Coulda, Woulda, Shoulda.” The debut tour started in March 2023 in Richmond, VA, and stopped at a total of 30 venues.

“It’s a dream come true to headline my own comedy tour. I’ve been fortunate to tour alongside several of the biggest musicians in the world and get valuable experience, but now I’m ready to take the next step in my career. I’m coming off my most successful year in comedy and it’s time to show the world my growth as an entertainer,” Druski shared in a statement.

Also, he has his own satirical label Coulda Been Records and corporate partners, including Nike, Google, and AT&T. In addition, he is the pitchman for Happy Dad, a hard seltzer brand that he partly owns.

He recently launched his own sports agency called 4Lifers. His agency wasted no time disrupting the industry, signing star Florida Gators edge rusher Princely Umanmielen as 4Lifers’ first athlete client.

Druski said of his agency, “Launching 4Lifers Sports Agency allows me to combine my two passions — sports and entertainment. Our team is committed to providing athletes with the resources, support, and marketing opportunities to grow on and off the field. [Umanmielen is] the top-ranked edge rusher in the SEC, and we wholeheartedly believe in his potential to become a game-changing star that will thrive at the next level for years to come.”

With a social media following averaging 12 million and $10 million in earnings, he is one of the top-earning content creators in the world, according to Forbes.

His rise to the top as a content creator and earning millions out of his craft did not come easy. He told Forbes that he started off broke. With no money to set up a standard studio for his comedy skits, he relied on his mother’s old furniture in the living room.

“I was sitting at my mom’s house, broke, about 23 years old using her furniture in the living room as my set,” Druski said. “I just was using what I had, and it worked out for me. I think social media during the pandemic was a big time because nobody was going outside or doing anything. A lot of people were tuned in to everything I was doing on social media.”

Before establishing his social media career, Druski wanted to pursue a career in sports broadcasting and studied it at Georgia Southern University in Statesboro, GA. However, he dropped out of the university after two semesters.

Last Edited by:Mildred Europa Taylor Updated: September 28, 2023


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