I-CAF Hosts “Pop-Up Shop” During The Pan-African Weekend July 11th

F2FA June 17, 2015

July 11thThe International-Coalition for African Fashion (I-CAF) announces its 5th installation of the “I-CAF Pop-Up Shop” featuring the latest in ready-to-wear African and African-Inspired Fashions on Saturday, July 11, 2015 in SoHo, New York, as part of the Face2Face Africa Pan African Weekend.

Slated to take place in the burgeoning shopping district of the SoHo of New York, this special pop-up-shop series will showcase aspiring, emerging, and established designers and brands who look to integrate elements of African culture into fashion.

The feature designers for this shop will be Caven Etomi; a brand created out of a need to bridge a gap in the market for African inspired modern casual wear. Additional brands participating in the shop include Stephanie Atieno, Nyanga Creations, 84 Gem, Rue 114, Kain Fri’ NYC, Eldior Sodeck Designs, and many more!

Light refreshments, Cultural Music and Art displays will add to a nostalgic day known as the “I-CAF Shopping Experience.” Supporters of African fashion and local members of the community are welcome to come out from 9am to 5pm at 101 Wooster Street, NY, NY. For more information, or to participate at the pop-up shop, email info@icaf.org.

About The International-Coalition for African Fashion
I-CAF has hosted various events to reflect the diversity of African fashion including an inaugural pop-up shop on October 18, 2014 and a two-day shopping and culture expo from December 12-13, 2014, post Fashion Week shop in February 2015, a coalition networking mixers and branding workshop in May 2015.

According to Sudie Nallo, CEO, I-CAF’s role is to, “create a fashion merchandising and design platform that builds the capacities of those who seek to reflect the beauty of Africa through the art of fashion.”

I-CAF is a nonprofit industry association whose membership consists of designers, suppliers, manufacturers, retailers, media, and consumers with the common goal of promoting the mainstream sustainability of African fashion. Established in 2014, I-CAF embraces and raises awareness about African and African-Inspired fashion through content-driven events, networking, and collaborative initiatives. I-CAF continues to build and connect a global community that supports growth and sustainability in the African fashion industry on the continent and abroad for commercial consumption.

For more information about I-CAF and the Afri-Pop Pop-up Shop, visit i-caf.org.

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