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Adidas has unveiled the 8-piece Adidas x Bob Marley Collection, which offers clothes for both players and fans, specifically designed for off-pitch wear. This collection was developed in close collaboration with The Bob Marley Foundation, involving detailed talks with experts. The fashion organization announced in a statement that the design process was built on past…
Ayesha Martin, Senior Director of Adidas Purpose Marketing, has spent the last five years building...
Hellen Obiri broke the New York City Marathon course record on Sunday, surpassing Margaret...
Noah Lyles is considered the world’s fastest sprinter on the track; however, in the anime...
American rapper Kanye West revealed his net worth on Instagram in the early hours of Friday, stating it stands at $2.77 billion. The 47-year-old credited his music portfolio and sole ownership of...
Kanye West started the year with bold declarations and sharp criticisms aimed at former business partner Adidas. In a series of since-deleted Instagram posts on Monday, January 13, the rap icon celebrated...
Rapper Stormzy has landed a new deal as he collaborates with a new online platform to help Black youth find football careers. The singer would work with Adidas on the ‘Merky Football Careers’...
Adidas has signed Kaleena Smith as its first-ever high school girl’s basketball partner under a name, image, and likeness, or NIL, contract. The sophomore from Ontario, California, is only 16 years...
Adidas has reached an out-of-court settlement with rapper Kanye West, now known as Ye, to end all legal proceedings between them. According to a report released by The Washington Post, Kanye and the sportswear...
Winner Tshipa, a young soccer content creator, has taken social media by storm with his catchphrase “There we land,” which echoes the style of veteran Italian sports journalist Fabrizio Romano’s...

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